Atlassian
Events | UX | Branding
Atlassian Design

Overview

While with Atlassian, I’ve had the privilege of working on various events across the globe, whether digital, physical, or a combination of both. These projects are a reflection of the company’s brand and values. I invite you to explore this page and take a closer look at the processes involved in each project. 

Atlassian Presents: Work Life

The Work Life event was hosted at the Oracle Arena in Oakland, California, featuring Magic Johnson and Candace Parker as keynote speakers. It focused on methods for balancing work and personal life.

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Atlassian Presents: High Velocity ITSM

At the O2 Arena in London, High Velocity ITSM took place, and I had the opportunity to create swag, digital assets such as maps, social graphics, and more for the event. Communication is key, and each project completed is a step towards ensuring our team works together effectively.

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Breakdown

Here is a breakdown of my work on the tattoo illustrations for ITSM. There were three versions, and the pdfs of each three are as follows. The initial exploration, the first render and the final.

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Breakdown

The process of creating this shirt was fascinating. The explorations I was able to do lent themselves well to my creative process and decision making.

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Atlassian Presents: ADO Unleashed

ADO Unleashed is the latest event based in Berlin, Germany. Unleashed also featured a sub event called App Week. Both of these shows are connected by using the theme of code. For unleashed, we featured a contest that awarded participants with various awards, and based the idea of Unleashed around “breaking out with Jira.”

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Breakdown

This area covers the digital and physical parts of Unleash 2023.

Breakdown

Here is a breakdown of additional work done, including screens, registration desks and photo back wall explores.

Atlassian Presents: App Week

App Week is an extension of ADO, and it focused on teams working together across the company. This images are a collection of some of the work that was done.

Breakdown

The following shows the additional work that went into App Week 2023. The first set showcases the Keynote templates used across teams. The rest gives a look at swag, registration desks and badges.

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Atlassian Presents: Team ’23

Team ’23 is the flagship event, and it is the event that utilizes its platform the most. The work throughout the year was leading up to this, and it uses the theme of “impossible alone, possible together.” Team’s message was that the power of teamwork could achieve the impossible. Included in the images you will find swag, digital experiences and event collateral.

(Disclaimer: Event images are the property of the respective owner*).

Atlassian Presents: Team Tour

Team Tour: Government is the event for government teams to gain valuable insights on how to transform their work at scale, get the latest on Atlassian’s product advancements, and discover the public sector roadmaps.

Atlassian Presents: Unleashed

Unleashed, formerly ADO Unleashed, is the event for teams who are committed to delivering the best software to their customers faster, without burning out.

Swag Pins

For each market event, Atlassian loves to give swag to attendees, and this year was all about the pins. See the full collection linked below.

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App Icon

The app icon for Unleash went through a lot of changes before landing on the final version.

Social Ads

At Atlassian, one of the main ways to reach potential attendees is through email and social marketing. Working closely with stakeholders, I was able to curate ads that reached our content metrics for the quarter. These are a select few that I chose to display.

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